Expansion of the RÖS’S brand in the Middle East

November 03, 2023

RÖS’S continues to strengthen its international expansion strategy by recently participating in the most relevant event in Professional Aesthetics, Beautyworld Middle East in Dubai. In this way, the company brings to the market its most avant-garde treatments in diathermy and electrostimulation with aesthetic applications.

It should be noted that the Spanish beauty and personal care industry is in very good health in the Middle East. 43 Spanish manufacturing companies defended cosmetic products, perfumery, packaging and technology at Beautyworld Middle East with record participation.

The Spanish pavilion, excellently coordinated by Stanpa – Asociación Nacional de Perfumería y Cosmética under the new brand image #BeautyFromSpain, has had the financial support of ICEX, and is the 11th time it has been organized in Dubai.

The professional aesthetics sector in the Middle East has flourished in an environment of economic growth, cultural diversity, and a growing awareness of the importance of self-care. With advanced technology and high-quality services, the beauty industry in this region is constantly expanding and offers significant opportunities for aesthetic companies and professionals.

At RÖS’S, we continue with our purpose of continuing to advance in the global beauty and aesthetics scene.

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